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CASE STUDY

Improve LinkedIn Ads efficiency while maintaining visibility

wewake manages Training Square’s LinkedIn Ads campaigns by optimizing audiences, messaging, and creatives to support visibility and acquisition. Between January 1 and September 24, 2026, the campaigns generated 221,837 impressions and 2,841 clicks, with a CTR of 1.28% and a CPC of €1.69.

The client

Training Square specializes in training and learning, with a skills-focused B2B approach. It offers solutions and content to help organizations design, deliver and structure their programs, including teaching methods, learning paths, resources and communications about training offers.

Improve LinkedIn Ads efficiency while maintaining visibility

Media 1 of 3

The brief

Support Training Square's visibility and generate qualified LinkedIn traffic among training managers and HR decision-makers, while improving media efficiency.

Actions & strategy

Structure LinkedIn Ads management around campaigns and creatives tailored to the challenges of training managers, track delivery and engagement metrics, then adjust messaging, formats, and targeting.

Results

January 1 to September 24, 2026 · LinkedIn Ads

221 837impressions

2 841clicks

1,28 %Average CTR

TO CONTINUE

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HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

hello@wewake.agency

Tell us more about your project.

We listen and respond directly.

AI-staged

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

hello@wewake.agency