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CASE STUDY

Fill flights with a location-targeted social ads campaign

Fill flights with a location-targeted social ads campaign

Fill flights with a location-targeted social ads campaign

Biarritz Airport engaged wewake for a campaign to promote low-cost flights operated by Transavia.

Aéroport de Biarritz logo.
Aéroport de Biarritz logo.

The client

Aéroport Biarritz–Pays Basque is a regional airport in Anglet serving the French Basque Country and the Basque Coast. It offers direct flights within France and Europe, passenger information for departures and arrivals, and terminal services including opening hours, baggage services, parking and contact information.

Fill flights with a location-targeted social ads campaign
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The brief

Promote Transavia flights at attractive prices departing from Biarritz through a geotargeted social ads campaign linking directly to the offer.

Actions & strategy

wewake advised Biarritz Airport on a campaign designed to highlight Transavia flights. The agency developed targeting by interests and sociodemographic profiles, redirection to the offer, and retargeting. It also assisted with ad copywriting. The ads were managed in-house by the airport: wewake's role focused on recommendations and advisory support for the teams.

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HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

Tell us more about your project.

We listen and respond directly.

A man in a tracksuit answers the phone from a bathtub.

AI-staged

AI-staged

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

Tell us more about your project.

We listen and respond directly.

A man in a tracksuit answers the phone from a bathtub.

AI-staged

AI-staged

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wewake agency

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75002 Paris

© wewake 2026 · All rights reserved.

The agency that brings out what makes you different.

Contact

wewake agency

9 rue des Colonnes

75002 Paris

© wewake 2026 · All rights reserved.

The agency that brings out what makes you different.

Contact

wewake agency

9 rue des Colonnes

75002 Paris

© wewake 2026 · All rights reserved.