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CASE STUDY
AP Renewables engaged wewake to create a lead campaign to generate sign-ups for a software demo Budget: €2,195/month, with ad results.
AI
AI
The client
AP Renewables provides owners and operators of renewable energy assets with data-driven systems, processes and tools to improve operational performance and asset management.
The brief
Generate software demo sign-ups among renewable energy professionals through a LinkedIn campaign, with a budget of €2,195 per month.
Actions & strategy
• A LinkedIn A/B testing strategy
• Ad creation: visuals and videos
• Campaign optimization and reduction of acquisition cost from €190/lead during the A/B testing phase to approximately €70/lead
Results
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.
Recruit salespeople with a LinkedIn campaign
VOLTAICA contacted wewake to launch a recruitment campaign on LinkedIn in Corsica and Loire-Atlantique, with the outcome budget: €1K • Results =.
Energy & Environment
Industry
B2B
Advertising
LinkedIn Ads
Lead Generation Campaign
Content creation
Social Media
Accelerate lead generation in solar energy
VOLTAICA commissioned wewake to generate Facebook leads targeting landowners interested in installing solar panels on their hangar roof or building a solar hangar, resulting in a cost per lead of €4.14 for the recruitment campaign.
Energy & Environment
Industry
B2B
Advertising
Facebook Ads
Lead Generation Campaign
Content creation
Social Media
Bring the employer brand to life on Instagram
Deployment of an HR-oriented Instagram editorial line, based on portraits and regular photo production, with creation, community management, and sponsorship targeting recruitment audiences.
Energy & Environment
Industry
B2B
Brand content
Content creation
