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CASE STUDY

Lower cost per lead with a multichannel acquisition strategy

Les Secrets de l’Immo engaged wewake to build an effective digital acquisition strategy, resulting in a cost per lead of approximately €70/lead for Les Secrets de l’Immo.

The client

Les Secrets de l’Immo provides consulting and brokerage services for real estate transactions, complemented by brokerage for banking transactions and payment services.

Media 1 of 5

The brief

Build a multi-channel digital acquisition strategy capable of generating leads for rental investment projects.

Actions & strategy

wewake supported Les Secrets de l’Immo in building multichannel digital acquisition. The agency ran tests on Facebook, Instagram, LinkedIn, and Google Ads, across both Search and Display. It created the visuals, videos, carousels, and ads, then optimized the campaigns based on the results. Monitoring the cost per lead guided adjustments, dropping from €122 during the testing phase to approximately €70 after optimization.

Results

Multichannel acquisition · A/B testing phase followed by optimization.

around €70cost per lead after optimization

122 €cost per lead during testing phase

TO CONTINUE

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HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

hello@wewake.agency

Tell us more about your project.

We listen and respond directly.

AI-staged

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

hello@wewake.agency