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Discuss your project

Our expertise

Services

Sectors

The agency

Select Language

eng

Discuss your project

CASE STUDY

Build a social media strategy and train the teams

L’Africaine des Assurances asked wewake to establish a social media strategy and train its communication teams.

The client

L’Africaine des Assurances is a Beninese property and casualty insurance company. Its coverage includes risks related to accidents, fire, property, transport and the activities of individuals and businesses.

Build a social media strategy and train the teams

Media 1 of 3

The brief

Define a social media strategy and train the communication teams so they can implement it independently.

Actions & strategy

wewake supported L’Africaine des Assurances in building its social media strategy and transferring it to the teams. The agency audited existing content, analyzed competitor practices, and formulated recommendations. A workshop and two days of training helped work on their implementation. Together with the teams, the agency also designed a first month of content to link the strategic framework to concrete publications.

TO CONTINUE

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HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

hello@wewake.agency

Tell us more about your project.

We listen and respond directly.

AI-staged

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

hello@wewake.agency